Scrunch | Agent Traffic | Scrunch
Agent Traffic
Analytics for your new VIP web visitors: AI agents.
AI agents are visiting on behalf of buyers. Agent analytics shows you how they interact with your site.
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Human visitors
16.7%
1850
Bot visitors
83.3%
9250
ChatGPT
53%
Claude
22%
Perplexity
25%
Stop treating AI traffic like it’s just noise
Know what models matter
Break down visits from ChatGPT, Claude, Gemini, Perplexity, and more and prioritize the LLMs your customers prefer.
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Detect signal vs. noise
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Top Bot Agents
Top Bots
ChatGPT
79%
Perplexity
8%
Gemini
6%
Claude
2%
Start tracking AI traffic
Detect visits from AI agents and monitor how that traffic trends over time.
Agent Traffic Over Time
Last 12 weeks
Retrieval
Indexer
Training
Active
Detect signal vs. noise
Separate bot traffic by type—training, indexing, and retrieval—identify traffic tied to real user prompts.
Recent bot requests
3.09 11:17 PM Retrieval /blog/payroll-compliance
3.10 8:48 AM Training /platform/all-in-one-payroll
3.10 8:52 AM Retrieval /blog/401k-guide
Last 7 days
Traffic distribution
Retrieval 78%
Training 15%
Indexing 7%
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Discover what pages AI agents rely on most when generating answers about your brand or products.
yourwebsite.com
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/pricing/
Retrieval 234 visits
/blog/
Retrieval 384 visits
home page
Retrieval 1739 visits
364% increase in brand presence for non-branded prompts
"More and more of the buying cycle is happening in AI search—not on our website. Scrunch helps us make sure high-intent buyers find and choose us in those channels."
AXP
Your site isn’t built for AI. Now it can be.
Agent Experience Platform (AXP) detects AI agents at the edge and serves them AI optimized content—all without disrupting the human experience.
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